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Jack in the Box® Expands into Denver Area

New Restaurant Opens in Golden Today; Opening-day Celebration to Include Ribbon-Cutting Ceremony and Jack Ca$h® Card Giveaway

November 12, 2007 // Franchising.com // GOLDEN, Colo. – Are you looking for a quick-serve restaurant that serves up juicy 100% Sirloin Burgers; offers a full breakfast menu all day; and mixes real ice cream shakes so thick you need two straws to drink them? Good news! Today, Nov. 12, Jack in the Box® opens the doors to its first restaurant in the Denver area.

The restaurant, located in Golden, is the first of several Jack in the Box restaurants planned for the area and showcases the quick-serve chain's distinctive new building design and expansive, innovative menu, which includes entree salads and burgers and sandwiches on hearth-baked ciabatta bread, as well as signature items and guest favorites such as tacos and Jumbo Jack® hamburgers.

"We're very excited about expanding into the Denver area and look forward to providing our guests a unique dining experience," said Tom White, regional vice president for Jack in the Box Inc. "We want to invite everyone to stop by and enjoy fast-food done Jack's way."

WHAT: Ribbon-cutting ceremony for new Jack in the Box restaurant. First 100 guests (over the age of 18) will receive a free Jack Ca$h® Card valued between $5 to $100.

WHEN: Today, Monday, Nov. 12 at 8 a.m.

WHERE: Jack in the Box restaurant at 16750 W. Colfax. Ave. in Golden

WHO: Tom White, regional vice president for Jack in the Box

Jack in the Box Inc. (NYSE: JBX), based in San Diego, is a restaurant company that operates and franchises Jack in the Box® restaurants, one of the nation's largest hamburger chains, with more than 2,100 restaurants in 17 states (soon to be 18 states). The company also operates a proprietary chain of convenience stores called Quick Stuff®, with more than 50 locations, each built adjacent to a full-size Jack in the Box restaurant and including a major-brand fuel station. Additionally, through a wholly owned subsidiary the company operates and franchises Denver-based Qdoba Mexican Grill®, an emerging leader in fast-casual dining, with more than 400 restaurants in 39 states.

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