Bubbakoo’s Burritos Extends Partnership with Rutgers Athletics to Enhance Gameday Promotions for Second Consecutive Year

By: Bubbakoo’s Burritos | 0 Shares 282 Reads

July 11, 2024 // Franchising.com // WALL, NJ. - Bubbakoo’s Burritos has announced the renewal of its partnership with Rutgers Athletics. This strategic alliance aims to enhance the gameday experience for Scarlet Knights fans with an exciting limited-time promotion.

As the official burrito supplier of Rutgers Athletics, Bubbakoo’s Burritos will introduce an exclusive offer throughout the football season. Commencing with the start of the football season on Thursday, Aug. 29, fans will be able to take advantage of the promotion following every Scarlet Knights victory. Redeemable exclusively at Bubbakoo’s Burritos locations across New Jersey and New York, the official offer details will be revealed at a later date.

“We are honored to continue our journey alongside Rutgers Athletics for another year,” said Paul Altero, co-founder of Bubbakoo’s Burritos. “This partnership represents the fusion of our shared values, including a passion for excellence and an unwavering commitment to the communities we serve. Just as a great meal has the power to bring people together, so does the spirit of sportsmanship and gameday excitement. We look forward to the continued traction this collaboration will bring, as it is a testament to what unfolds when exceptional food and thrilling sports unite.”

As part of the marketing partnership, Bubbakoo’s Burritos will again receive significant exposure through LED signage at SHI Stadium, and inside Jersey Mike's Arena. Bubbakoo’s will also receive promotion through digital and radio assets throughout the academic year.

“Year one of the Rutgers-Bubbakoo’s Burrito partnership was widely successful and we’re excited to continue this relationship,” said Lisa Tirrell, SAMCO President & CEO. “It has been the perfect pairing of two brands committed to bringing people together. Rutgers Athletics is poised for another successful year, and we’re thrilled to have Bubbakoos Burrito along for the ride.”

“Having been named the official burrito supplier of Rutgers Athletics, this collaboration not only enhances our gameday experience but also reflects our commitment to partnering with brands that share our values and dedication to the community,” said Bill Hart, co-founder of Bubbakoo’s Burritos. “We are excited to continue this partnership and look forward to providing our fans with even more memorable moments throughout the season.”

Bubbakoo’s Burritos features a variety of unique, customizable and wow-worthy menu items made-to-order with fresh ingredients.

SOURCE Bubbakoo’s Burritos

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