CMO Roundtable - Franchising.com

CMO Roundtable

Leading franchise CMOs answer questions and discuss today’s important topics in franchise marketing and advertising. Learn from the pros and gain new ideas, about marketing strategies, tactics, and technologies you can use to take your marketing programs to the next level.

RECENT HEADLINES

EZee Assist
EZee Assist is the all-in-one AI Support Assistant that provides instant support to franchisees and operators of multi-location-businesses on all their operational questions.
Request Info
Learn More
Subway
SPONSORED CONTENT
Subway
SPONSORED CONTENT
Subway
SPONSORED CONTENT
Elyse Blouin, Chief Marketing Officer of WellBiz Brands discusses how they deploy marketing spend
  • Franchise Update Media
  • 967 Reads 10 Shares
Marketing executive Stacey Pool discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,389 Reads 30 Shares
Marketing executive Hannah Keyser discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,261 Reads 19 Shares
Marketing executive Jennifer LoBianco discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,081 Reads 6 Shares
Marketing executive Stephanie Hill discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 4,110 Reads 90 Shares
AI and ChatGPT elevate Checkers & Rally's customer experience, marketing, and employee recruitment.
  • Franchise Update Media
  • 2,906 Reads 3 Shares
Marketing Executive at Bubbakoo's Burritos, Chris Ives discusses the use of AI and ChatGPT
  • Franchise Update Media
  • 2,552 Reads 5 Shares
At Bubbakoo's Burritos, we use AI and tech to enhance customer experience, optimize operations, and personalize support through our apps and loyalty program.
  • Franchise Update Media
  • 2,451 Reads 16 Shares
Marketing professional Amanda Maquet from Moran Family of Brands discusses how teamwork elevates the guest experience
  • Franchise Update Media
  • 3,023 Reads 27 Shares
Marketing professional Angela Zerda Paules from Buzz Franchise Brands discusses how teamwork elevates the guest experience
  • Franchise Update Magazine
  • 2,179 Reads 2 Shares
Marketing professional Patrick Schwing from Zaxby's discusses how teamwork elevates the guest experience
  • Franchise Update Magazine
  • 3,253 Reads 88 Shares
Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
Marketing professional Madeleine Zook from Premium Service Brands discusses how teamwork elevates the guest experience
  • Franchise Update Magazine
  • 2,737 Reads 8 Shares
Celebree School prioritizes personalized customer experiences, driving franchisee profits through tailored education, consistent standards, and continuous improvement
  • Franchise Update Magazine
  • 3,816 Reads 24 Shares
Mathnasium, leading math education for 20+ years, fosters deep understanding and love for math, boosting enrollment and franchisee profitability through real academic growth and positive referrals
  • Franchise Update Magazine
  • 3,168 Reads 3 Shares
Re-Bath's strategic customer-centric approach, offering one-stop-shop remodeling experiences and consistent messaging, drives franchisee profits through expanded reach and simplified processes
  • Franchise Update Magazine
  • 2,883 Reads 1 Shares
Massage Heights emphasizes customer experience for franchisee profits, offering quality services, products, and support, fostering loyalty and community reputation
  • Franchise Update Magazine
  • 3,355 Reads 10 Shares
Experience innovation and organic growth with Hand & Stone Massage and Facial Spa--a health and wellness brand offering cutting-edge spa technology, strategic franchise partnerships, and a proven multi-unit success approach.
  • Franchise Update Magazine
  • 3,236 Reads 19 Shares
Join the Chicken Salad Chick family - America's unique chicken salad concept spreading joy and enriching lives through powerful franchise development, compelling owner testimonials, and active participation in trade shows, all backed by a strong media presence and a commitment to corporate values.
  • Franchise Update Magazine
  • 3,432 Reads 9 Shares
Leveraging owned channels, trade shows, and personalized discovery days, Smoothie King employs a holistic marketing approach to attract multi-unit franchisees who share their passion for promoting a healthy and active lifestyle.
  • Franchise Update Magazine
  • 3,412 Reads
When a crisis hits, marketing professionals must be prepared with a plan—well in advance. What’s yours?
  • Franchise Update Magazine
  • 4,533 Reads 71 Shares
When a crisis hits, marketing professionals must be prepared with a plan—well in advance. What’s yours?
  • Franchise Update Media
  • 3,744 Reads 11 Shares
Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
Dine Brands Global, Inc.
SPONSORED CONTENT
How technology is helping Payroll Vault measure the ROI of their marketing and ad spend
  • Franchise Update Media
  • 2,977 Reads 2 Shares
How technology is helping MassageLuXe measure the ROI of their marketing and ad spend
  • Franchise Update Media
  • 3,120 Reads 95 Shares
PJ’s Coffee CMO discusses which media channels the growing brand will focus on in 2023 for its marketing
  • Franchise Update Media
  • 4,785 Reads 121 Shares
We asked Matt Coffey, Director of Marketing at Mosquito Authority, what social media channels he’s finding most effective for attracting quality leads.
  • Franchise Update Media
  • 7,694 Reads 21 Shares
How Title Boxing Club is using its marketing programs to benefit its franchisees
  • Franchise Update Media
  • 4,699 Reads 49 Shares
We asked Massage Heights and Prose how their brand is successfully engaging social media influencers.
  • Franchise Update
  • 6,648 Reads 29 Shares
Two marketing directors discuss the role their team plays in real estate and site selection
  • Franchise Update
  • 5,247 Reads 4 Shares
Innovative marketing strategies at Coyote Ugly Saloon and The Woodhouse Day Spas
  • Franchise Update
  • 6,879 Reads 6 Shares
How Stoner's Pizza Joint and Auntie Anne's create an exceptional customer experience.
  • Franchise Update
  • 5,246 Reads 20 Shares
Share This Page

Subscribe to our Newsletters