New Jersey Feature Articles
Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.
Informative articles to support business buyers, franchisees, and franchisors in New Jersey.
At Jersey Mike's Subs, technology, marketing, operations, and strategy are so intertwined, "We joke back and forth about who's in charge of who, because there's so much overlap," says Rich Hope, the company's CMO.
- Eddy Goldberg
- 4,600 Reads 1 Shares
Jon-Anthony Lui was Tutor Doctor's first franchisee to reach $1 million in sales, and in 2014, he became the brand's largest franchisee, and was named Franchisee of the Year.
- Debbie Selinsky
- 8,533 Reads 2 Shares
New research illustrates how joint-employer ruling jeopardizes franchise businesses, risking business failure and hundreds of thousands of jobs.
- Multi-Unit Franchisee
- 8,222 Reads 1 Shares
Social media marketing news you can use. This week: Advertising on Instagram is worth a look; Amazon sues 1,000 fake reviewers; Google introduces a new-and-improved Google+; Hyatt adopts Facebook Messenger to improve customer service; Twitter users expand their adoption of emojis.
- Daniel Lieberman
- 3,175 Reads
Eric Holm may own 31 successful Golden Corral restaurants in Florida and Georgia and run a $150 million business, but his thoughts never stray far from the poverty in which he grew up.
- Debbie Selinsky
- 8,098 Reads 1 Shares
There are many misconceptions about how to go about valuing your business. In general, most business owners have a value in their mind that is usually several times more than the actual value a sophisticated, competent buyer ultimately pays.
- Rod Bristol
- 18,936 Reads
Making adjustments to your vision and preparing a strategic action plan are sure ways to build even greater success in the coming year.
- Sherry B. Jordan
- 8,126 Reads 1 Shares
5 tips to attract Millennials to your franchise sales team by understanding their needs and expectations.
- Eliot Burdett
- 4,217 Reads 1,023 Shares
On May 20, 2013, when strong tornadoes tore through Moore, Okla., Brandon Boozer and his family were lucky. Their home wasn't damaged, though some of their closest neighbors lost everything.
- Debbie Selinsky
- 6,422 Reads 3 Shares
For many years, our organization struggled to create a solid, stable team. We were guilty of hiring to fill spots rather than thinking of our people as guardians of our brand.
- Steve Adams
- 7,901 Reads 1 Shares
One of the largest challenges in franchise development is finding and keeping the right people in the right places, from the top of the franchisor office to the front-line employees at each franchised location.
- William Edwards
- 6,303 Reads 3 Shares
IFA says "political theater" SEIU protests over per hour wages put the future of jobs and businesses in jeopardy.
- Multi-Unit Franchisee
- 6,584 Reads
How Houlihan's uses an array of analytics and business intelligence to improve its marketing.
- Jen Gulvik
- 3,590 Reads 2 Shares
Some people are born with a deep desire to win. They are passionate, determined, aggressive, and persistent. We've come to label these multi-unit franchisees "Dominators."
- Kerry Pipes
- 8,006 Reads 2 Shares
Social media marketing news you can use. This week: Pinterest's new visual search tool aims to boost its advertising clout; now Facebook wants to be your mobile news source too; 8 tips to secure your social media presence from hackers; guess who (attorneys) account for Google's most expensive AdWords; the power of social media to change lives by connecting people.
- Daniel Lieberman
- 2,900 Reads
It's October 1, 2015 and a line of hackers is standing outside your store waiting for you to turn on your computer system. Why? So they can steal your customers' credit card data and sell it to the highest bidder, of course.
- Tom Epstein
- 9,569 Reads 1 Shares
The most important metrics for marketing should be cost per lead and cost per sale. Cost per lead is the media cost divided by the number of legitimate leads.
- Franchise Update
- 5,480 Reads 1,021 Shares
Franchise systems play up their technology as a differentiator, but Oxi Fresh delivers--in a big way. In fact, other service brands have approached them about using a customized version of their home-built software.
- Eddy Goldberg
- 3,826 Reads 2 Shares
Shattering selling myths: the truth about top sales performers.
- Steve Olson
- 6,597 Reads 2 Shares
So many good things are happening in franchising these days, it's hard to keep up! So welcome back to "Good News" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
- Eddy Goldberg
- 4,754 Reads
Many of us have been in the franchise industry longer than... well, a long time. At Franchise System Builders we have had the fortunate experience to work with many companies and to become intimately involved with their franchise offering, franchise development processes, and resulting successful operations.
- Jim Bender
- 3,272 Reads
People walk in, not yet customers... and what do they see? Your brand and marketing efforts got them to the door, but now that they're in, what do you want them to see first?
- Adam Pierno
- 3,781 Reads 1,021 Shares
Jamba Juice Nears Completion of Refranchising Efforts with 16-Store California Bay Area Deal
- Multi-Unit Franchisee
- 8,329 Reads 7 Shares
Great culture can boost the bottom line, create more satisfied customers, lower employee turnover, and improve overall system growth.
- Multi-Unit Franchisee
- 5,776 Reads
Marina MacDonald, CMO at Red Roof Inn, serves two audiences: its lodging clientele and its franchisees -applying her nearly three decades in hospitality to satisfy both.
- Kerry Pipes
- 3,999 Reads
Social media marketing news you can use. This week: Google exec urges advertisers to respond to ad blocking; LinkedIn Groups benefit B2B and B2C companies; 15 list-building mistakes email marketers make; tips for marketing to Millennial males.
- Daniel Lieberman
- 2,712 Reads
You can say this about William Bruce: he's not afraid of change or embracing new challenges.
- Kerry Pipes
- 9,293 Reads 83 Shares
Amin Dhanani didn't have to look far for a business role model: his father came from Pakistan 37 years ago with 11 children and $50 in his pocket.
- Debbie Selinsky
- 27,347 Reads 21 Shares
"Increasingly, leadership today is defined not just by how many hours you spend at your computer, but your ability to connect to others, says Carol Bartz, former Yahoo CEO and Lisa Lambert, founder of UPWARD."
- Eddy Goldberg
- 3,757 Reads
Technology has become essential to the operation of franchised businesses around the world. This incudes not only operating the actual business, but managing the franchisor-franchisee relationship across country and continent boundaries.
- William Edwards
- 16,971 Reads
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