New Jersey Feature Articles

New Jersey Feature Articles

Looking for a franchise opportunity in New Jersey? Whether you're a first-time business owner or a seasoned entrepreneur, New Jersey offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Jersey is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Jersey.

Informative articles to support business buyers, franchisees, and franchisors in New Jersey.

David Buckley, CMO at Sears Hometown & Outlet Stores, Inc., is a busy marketing executive. He's responsible for the development, planning, and execution of the consumer marketing strategies for not just one, but four retail chains under the Sears label.
  • Kerry Pipes
  • 4,267 Reads 227 Shares
When Brandon Jones was in the third grade, his teacher asked the class to write about what they wanted to be when they grew up.
  • Kerry Pipes
  • 11,768 Reads 21 Shares
I attend a lot of franchise conferences in Las Vegas. When you look around there, gambling seems to a very profitable business, right?
  • Jack Mackey
  • 6,852 Reads 1 Shares
If you and your franchisees are currently making a profit, let me remind you: There are people who are dedicating their lives to taking that profit away from you.
  • Jack Mackey
  • 5,620 Reads 1,014 Shares
Creating a customer-focused culture requires strategy and constant review. Each year you should review your goal setting and organizing efforts.
  • Lisa Ford
  • 4,774 Reads 36 Shares
All employees are unique in what motivates them to perform to their capacity and excel in their profession.
  • Timothy Bednarz
  • 18,990 Reads 4 Shares
Kelly Saxton remembers his very first job flipping burgers at his grandfather's diner in South Hutchinson, Kansas.
  • Multi-Unit Franchisee
  • 14,887 Reads 1,022 Shares
Does recent history give us a good basis for what to expect for franchise development in 2013? Certainly there is some guidance that can be taken from the past few years.
  • Darrell Johnson
  • 5,977 Reads 297 Shares
Different types of international franchises are being granted today for U.S.-based education, food and beverage, retail, and service franchises.
  • William G. Edwards
  • 3,067 Reads 59 Shares
As CMO for Sears Hometown & Outlet Store, Inc. (NASDAQ: SHOS), he's responsible for development, planning, and execution of the consumer marketing strategies for not just one, but four retail chains under the Sears brand.
  • Kerry Pipes
  • 4,430 Reads 1 Shares
The chief marketing officer is now in control of IT marketing spend. A few years ago it might have been the CIO but no longer, to hear the industry tell it.
  • Erika Morphy
  • 2,460 Reads 18 Shares
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Small businesses seeking to take advantage of social media face the same problem they have with everything they want to do that isn't absolutely necessary to keep the business going: time.
  • Daniel Lieberman
  • 2,827 Reads
When one brand just won't do, growth-hungry franchisees add new ones. And why not?
  • Kerry Pipes
  • 5,381 Reads 44 Shares
"What's your best advice for women in business?" It's a question I hear frequently as more and more women strike out on their own, whether it's to start their own company, write a book, turn their great idea into a product, or otherwise monetize their talents.
  • Marsha Friedman
  • 4,862 Reads 14 Shares
Productivity is enhanced and empowerment achieved when leaders solicit, then act upon employee feedback, ideas, and concepts.
  • Timothy Bednarz
  • 4,026 Reads 2 Shares
Marketing affects all customer and franchise development aspects of the company, including the sales process, building brand awareness, attracting and converting leads, building and maintaining customer relationships, and efforts to entice people who are no longer engaged.
  • Franchise Update
  • 4,606 Reads 1,021 Shares
As franchisors, it's your primary responsibility to make operational decisions based on the franchise system as a whole.
  • Bill Wagner
  • 4,541 Reads 10 Shares
It's 2017, and you're a franchise consultant. What does your typical day look like? Where is your office - corporate headquarters, at home, in the cloud?
  • Evan Hackel
  • 3,791 Reads 316 Shares
PostNet International Franchise Corp., which turns 20 this year, entered franchising with a development culture firmly in place.
  • Eddy Goldberg
  • 2,104 Reads
When it comes to recruiting and selecting new hires, it's amazing how many astute business owners and managers repeatedly shoot themselves in the foot.
  • Mel Kleiman
  • 4,757 Reads 37 Shares
Just a couple of years ago Tom McDonald was a Burger King franchisee worried about the brand's need to keep up with the times. But he felt like no one was listening to his concerns.
  • Multi-Unit Franchisee
  • 5,048 Reads 140 Shares
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Employee theft is a common crime that is not even regarded as such by most people who commit it.
  • Patrick Barnett
  • 5,180 Reads
Richard Martinez and his brother George served together during the first Gulf War. Now the two are serving together in a different kind of endeavor - franchising.
  • Multi-Unit Franchisee
  • 4,181 Reads 113 Shares
  • Jennifer Kushell
  • 3,469 Reads 60 Shares
Welcome franchise colleagues. We're heating things up at the Franchise Consumer Marketing Conference in Atlanta this June 25-26, fanning the flame for all the million-dollar ideas generated at this high-powered event.
  • Franchise Update
  • 3,592 Reads 142 Shares
In a digital world, it's no longer possible to have a gap between what you say and do.
  • Jonathan Becher
  • 4,856 Reads
In all likelihood, 2013 will feel a lot like 2012. Only two significant factors could change the economic environment in 2013 from the past two years of choppy, but painfully gradual improvement.
  • Darrell Johnson
  • 6,067 Reads 2 Shares
On a smarter planet, we've seen how predictive analytics can help transform everything from how we fight crime to how we improve things like healthcare, food safety, and utility grids.
  • Franchise Update
  • 5,701 Reads 272 Shares
Instagram, Snapchat, and Tumblr are all experiencing a lot of success with the teen demographic, which often serves as a sensitive barometer of trends.
  • Daniel Lieberman
  • 3,768 Reads 1 Shares
David Grimaud grew up in the car repair business. His father, Joe, operated a Midas shop in Alexandria, La., where David spent many days working as a teenager.
  • Kerry Pipes
  • 6,994 Reads 105 Shares

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