Technology Feature Articles

Technology Feature Articles

Franchise Sector Showcase

Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

To make a deal today, sellers must factor in Covid’s effects on their segment and their brand, as well as unit performance
  • Carty Davis
  • 3,934 Reads 7 Shares
Bestselling author, keynote speaker, and a consultant Jim Sullivan offers leadership lessons for multi-unit operators for 2022.
  • Multi-Unit Franchisee
  • 3,256 Reads 5 Shares
As consumers come out of hiding, they are becoming more eco-conscious in their brand preferences. Are you ready for this shift?
  • Nate Burke
  • 2,736 Reads 2 Shares
Covid-19 has accelerated the adoption of technology in all facets of franchising. Hear from brands leading the charge to change.
  • Franchise Update Magazine
  • 3,655 Reads 4 Shares
In the relationship economy the primary currency is the emotional connections made with customers, employees, and vendors.
  • John DiJulius
  • 3,839 Reads 8 Shares
Multi-unit operators have a distinct advantage to capitalize on the coming post-Covid recovery – if they recognize the changes already under way
  • Darrell Johnson
  • 4,059 Reads 23 Shares
9 ways technology can help with your franchise recruitment
  • Art Coley
  • 5,016 Reads 10 Shares
Brands that invested in technology during the pandemic are leading the way as the economy recovers
  • Carty Davis
  • 5,094 Reads 14 Shares
How military-style coaching encourages leadership in both employees and employers
  • Chad Storlie
  • 5,496 Reads 13 Shares
A roundup of consumer marketing news and developments
  • Eddy Goldberg
  • 2,557 Reads
Covid has hastened the adoption of marketing technology by franchise brands. Will you be left behind?
  • Helen Bond
  • 5,114 Reads 17 Shares
MSA Worldwide
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Urban Air Adventure Parks leapt in to guide its franchisees through their Covid-related real estate issues
  • Sara Wykes
  • 4,465 Reads 9 Shares
2020 saw global franchise development transformed by Covid-19, accelerating the adoption of digital technologies
  • William Edwards
  • 6,386 Reads 3 Shares
6 ways marketers can increase their influence in 2021
  • Debbie Qaqish
  • 3,961 Reads 6 Shares
Covid has hastened the adoption of marketing technology by franchise brands. Will you be left behind?
  • Helen Bond
  • 6,491 Reads 13 Shares
Franchise recruitment turns to technology to continue growth and development during Covid
  • Helen Bond
  • 4,499 Reads 26 Shares
CMO Roundtable: What technologies are you finding most effective for reaching consumers during Covid?
  • Franchise Update Magazine
  • 3,232 Reads 4 Shares
A post-Covid world presents many growth opportunities, but so many unknowns call for patience
  • Darrell Johnson
  • 4,227 Reads 16 Shares
30-year marketing pro Dwayne Chambers, CMO at Checkers & Rally’s, scored with creative campaigns in 2020 and is off to a great start in 2021.
  • Kerry Pipes
  • 4,473 Reads 2 Shares
Blo Blow Dry Bar’s VP of franchise development on his most effective techs for franchise recruitment during Covid
  • Franchise Update Media
  • 5,384 Reads 14 Shares
5 ways to diversify in an uncertain economy by adding new, complementary brands
  • Helen Bond
  • 5,145 Reads 18 Shares
Bojangles
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Seeking more time with his newborn daughter, Matt Pendleton left his high-stress job with a restaurant franchisor and today owns 3 Screenmobile locations
  • Franchise Update Media
  • 3,662 Reads 28 Shares
Q&A with Sean Fitzgerald, president of TruBlue Total House Care, which boosted revenue 94% last year, part 2
  • Kerry Pipes
  • 5,011 Reads 18 Shares
Fazoli's CMO Jodie Conrad is the human connection between the brand and consumers - and between consumers and the brand
  • Kerry Pipes
  • 5,243 Reads 9 Shares
Every organization that wants to be a service leader should stress the importance and benefits of remembering customers by name and include strategies to help employees do so.
  • John Tschohl
  • 12,910 Reads 15 Shares
TruBlue Total House Care is at the forefront of a growing market trend
  • Kerry Pipes
  • 5,090 Reads 2 Shares
Welcome to "Good (and Other) News!" – our monthly roundup of franchise growth, finance, expansion, regulation, legislation, technology, trends, people, milestones, and other news about franchisors large, medium, merging, and emerging.
  • Eddy Goldberg
  • 2,456 Reads 1 Shares
Mike Davis’ 1-800-JunkPro is gaining its share of a $50 billion industry
  • Kerry Pipes
  • 4,932 Reads 82 Shares
Franchisees look to cash in on real estate opportunities in 2021 as the economy rebounds
  • Helen Bond
  • 7,104 Reads 26 Shares
Nékter Juice Bar found success using a multi-tiered approach to connect with customers during the pandemic
  • Franchise Update Media
  • 3,926 Reads
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